The 5 Best Analytics Tools for eCommerce Websites

Business owners and commercial eCommerce platforms recognize that now, more than ever before, analytics are an integral part of success. That’s because there are more than 110,000 eCommerce websites out there generating revenue of a meaningful scale. That doesn’t even include the smaller eCommerce businesses that are new to launch and grow. And they’re all … Read more

5 Best Shopify Analytics Apps 2020

Google Analytics is a fantastic tool, that has tons of data. So why look for alternative tools? The most apparent reasons are: Google analytics is a tool for experts. You need to know how to use it to get the most out of it. It takes training, interest, time, and experience to get valuable and … Read more

Top 5 Best Conversific Alternatives

Conversific is an analytics tool for Shopify that allows merchants to optimize their efforts and drive more conversion by collecting improved data. Conversific offers a good association between websites, marketing channels, and Google Analytics. It automatically pulls and updates data from many sources. There are a few drawbacks in Conversific such as their integration with … Read more

7 Ways Big Data Will Impact Ecommerce in 2020

As eCommerce continues to grow, so does the data that is stored. eCommerce businesses are only able to utilize a fraction of that data. But that is likely changing this year, as data scientists are getting better and better at merging, standardizing, and analyzing. All of this will impact eCommerce businesses. What follows are the … Read more