Why SMS Marketing Doesn’t Suck Anymore

Did you know that we check our phone 85 times per day, on average? What does that mean for your SMS open rates? A pretty impressive number: 82.1%. Even 80% of Millennials say their phone is the first thing they check when they wake up. The point is that people keep their phones handy and are always ready … Read more

Personalized SMS Marketing for eCommerce

SMS marketing is an effective way to attract, engage, and retain eCommerce customers. It’s easy to use, scalable and has a powerful impact. The dominance of SMS marketing is unparalleled in terms of customer retention. Texting is arguably one of the best modes of marketing for the eCommerce business. Unlike other marketing channels, SMS markets … Read more

5 Essential SMS and Rich Media Marketing Tips

SMS messaging is still one of the most-loved features of smartphones. It’s also one of the most engaging when it comes to interacting with customers because smartphones are ubiquitous. You have the power to send a text advertisement to your top customers. Despite flashier app development and advanced features, SMS technology has endured. Here are … Read more

SMS Marketing Campaign Guide for Ecommerce

SMS marketing initially got a bad rep because of its spammy origin story. As long as you had a mobile number, you could count on that being included in several spam lists that businesses used to indiscriminately blast unsolicited promotional messages. That led to negative feelings towards the medium, with marketing messages commonly ignored or … Read more

How to Use SMS to Complement Your Marketing Campaigns

Businesses around the world are continually looking for ways to advertise their products and services. This often implies finding new ways of reaching out to their potential clientele. We’ve all tried email marketing, blogging, creating different kinds of content, but not everyone really considers SMS. Tips to Leverage the SMS Marketing Power Now you know … Read more

5 SMS Lead Generation Ideas to Grow Your Business

Your business needs lead to constantly pour in so you can grow. But how do you generate those leads in a way that is affordable and doesn’t take up too much of your team’s time? We recommend text messages because a) it’s the #1 consumer-preferred channel, and b) the ROI speaks for itself. You just need the right tactics to … Read more

SMS Marketing for WooCommerce in 2020

If you want your WooCommerce store to benefit from text marketing’s 45% conversion rates, read this article. For years, e-commerce stores got away with this. Sure, it was inefficient, but the economics still worked. Now there are too many well-funded direct-to-consumer (DTC) brands playing fast and loose with their marketing budgets. As a result, customer … Read more

5 Best SMS Marketing Examples for 2020

SMS marketing is already a big deal, but in 2020, it’s going to be even bigger. According to Mobile Xco, 48.7 million people will choose to receive business SMS messages by next year, an increase of 23 percent from 2016. That’s a lot of customers, and if your business taps into the power of SMS marketing, you can get … Read more